EyeClick » Glossary
Interactive Signage – Multimedia Signage
Signs that respond to people walking past, encouraging them to stop and stare. Interactive signage uses a new generation of out-of-home advertising technology to engage consumers with your brand. EyeClick’s products combine sound, visuals and motion sensors to create interactive signage which is impossible to ignore. Billboards can react to the movement of passers-by, compelling them to stop and stare.
Multimedia signage can be programmed to respond to touch and gestures, incorporating games and other animated attractions to capture and retain the attention of your target audience. Each interactive signage installation provides real-time data on ROI and effectiveness, enabling you to control and adapt your advertising campaign throughout its duration.
21st century multimedia signage has arrived and it is as creative and interactive as your imagination allows.
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