EyeClick, jointly with J+C Intersonic, installed an EyeWall system for Volkswagen at Switzerland’s largest train station, the Zurich Hauptbahnhof. The 82” interactive wall captivated onlookers and attracted the attention of thousands of commuters daily.

Endorsing Volkswagen has never been this classy! Volkswagen chose to reveal their latest model by allowing users to elegantly “wipe” the top layer, exposing the new GTI model in all its sophistication and beauty.

…”It was very much a conscious decision of ours to use this new form of advertising. Volkswagen has a long tradition of effective advertising, and we are constantly trying to uphold this. The new GTI is the ideal car for a launch like this; it provokes a reaction and ignites passion in passers-by so that they interact…” Daniel Brunner, Volkswagen Head of Marketing

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